Nintendo Switch Sells 10 Million Units in 9 Months

Wow. 10 million units in 282 days.

Note the Wii U had lifetime sales of 13.56 million units. The highly successful PS4 sold 10 million units in 268 days. The Xbox One sold nearly 10 million in 355 days.

What a year it has been for Nintendo and the Switch.

[Correction: I originally posted that the PS4 sold 10 million units in 10 months, out-paced by the Switch. This was incorrect.]

‘But then Nintendo released The Legend of Zelda: Breath of the Wild’

Victor Luckerson recapping Nintendo’s year as “The Best Tech Story of 2017”for The Ringer:

It all seemed like enough to burn through the last of gamers’ goodwill for the often maddening company. But then Nintendo released The Legend of Zelda: Breath of the Wild, and a lifetime’s worth of anti-consumer transgressions were suddenly forgiven. In an era filled with cynical IP cash-ins across entertainment, Nintendo used a formulaic, nostalgic franchise to deliver a fresh reinvention of open-world gaming mechanics. The game is an adept mix of old and new, borrowing elements of Skyrim and Minecraft but augmenting them to recreate the whimsy, mystery, and intrepidness that a lot of gamers felt the first time they booted up the original Legend of Zelda or the seminal Ocarina of Time. The gushing praise for the game, the best-reviewed title of the year, proved that endlessly cynical gamers will always have a soft spot for a Nintendo classic done right.

Zelda immediately transformed the Switch from a curiosity to a must-have gadget. Gamers like Yai Torres, a 30-year-old resident of Arlington, Virginia, who had skipped out on the Wii U, got the system the day it launched. “It’s been a while since I’ve had a Nintendo product but I’ve always been a follower in terms of the latest games,” Torres says. “The fact that they had such a cool console with such a cool game clicked for me.”

I’m still pondering whether The Legend of Zelda: Breath of the Wild may be a bigger achievement than the Switch. Would Nintendo have had such a stellar year if the Switch launched with Super Mario Odyssey?

(Aside: Fun to see Victor end his piece where I was originally going to begin mine: the insanity of 2017.)

Big-N’s Big Year

Since the failure of the Wii U, Nintendo’s future had been in question. Sell to Disney? Sell to Apple? Retire Mario?

The question marks and judgement loomed with the 2016 announcement of Nintendo’s new console, the Switch. A console poised to bring the worlds of mobile and set-top gaming together. The dream. But could a company founded on family friendly, under-powered hardware make a dent against the HD twins (PS4 and Xbox One) and a world where seemingly everyone above age 12 carries around a mobile supercomputer?

Questions. Questions. Questions.

In 2017, Nintendo answered.


Shortly after this piece was published Brendon Bigley, formerly of Anchor.fm, interviewed me to discuss the state of Nintendo. The interview was later added to the Ported Podcast feed.

You can also find the episode here:


Switch

Nintendo Switch in Box

The Switch is a literal game changer and its portable/set-top hybrid gimmick is working.

Released world-wide on March 3, 2017, the Switch has sold 7.63 million units as of September 30, 2017, according to Nintendo’s six months financial results briefing for Fiscal Year Ending March 2018. To offer some context, Wii U shipped 3.61 million units in its first 7 months, PS4 sold 7.0 million in its first 5 months; 10 million in 10 months. Microsoft has kept much of the Xbox One’s numbers quiet, but the console sold 3.9 million units in the first 2 months, almost 10 million in 12 months. For the long-game, the PS2 sold 155 million units. The anomalous Wii had lifetime sales of 101.63 million. Xbox 360 sold 84 million units. PS3 sold 80 million.

In the same briefing, Nintendo revealed that over 50% of owners play in both portable and TV modes, 30% play exclusively portable mode, and the remaining 20% play exclusively TV mode.

Compromises notwithstanding, there also seems to be a growing yearning for all games to be brought to the Switch. I’ve unhooked my PS4 and Xbox One. I’ve moved my Switch dock to my nightstand. I’ve gone full handheld. Nintendo has successfully untethered the console gaming experience from the TV, and it’s difficult to go back. The divided worlds of handheld and set-top gaming have coalesced and it’s everything we’d ever dreamed it would be. Without a doubt, this is a future Nintendo has been envisioning since the wildly successful Game Boy.

The Legend of Zelda: Breath of the Wild

The Legend of Zelda: Breath of the Wild

Launched alongside the Switch in March, The Legend of Zelda: Breath of the Wild came out of the gates a scorcher.

To set the stage, the initial teaser for the Wii U (prior to the announcement of the Switch) gave a glimpse of an open-world Hyrule, an art style blending The Wind Waker’s cell-shaded cartoon aesthetic and The Twilight Princess’s realism, and an action-packed cinematic:

https://www.youtube.com/watch?v=XZmxvig1dXE

But it was still yet to be determined if Nintendo was truly offering the open-world 3D Zelda adventure fans had been dreaming of since the original?

Could Nintendo actually deliver an open-world game on par with the likes of Rockstar’s Grand Theft Auto and Bethesda’s Skyrim? If so, how would it innovate? How could it innovative? Would Nintendo’s beloved IP be a fit for an experience of that magnitude? Could Nintendo deliver something of that size and scale?

Nintendo’s 2016 E3 trailer would set imaginations ablaze:

https://www.youtube.com/watch?v=1rPxiXXxftE

Nintendo seemed to be offering up answers to every question.

Lo and behold, they delivered one of the greatest, most innovative gaming experiences of all time. It not only checked every box and crossed off every worry, it set new standards for open-world games.

From the onset, the player is cast out into the world. There is little in the way of tutorials and much in the way of freedom. Players can roam anywhere and climb anything. The world is a sandbox that encourages invention by utilizing elemental chemistry. Damn near anything is possible. There is no standard way to play the game. Gating is thrown away in lieu of trusting the player to the creation of the designers. Both player and designer are treated with equal importance. In The Legend of Zelda: Breath of the Wild, respect is a two-way street.

https://www.youtube.com/watch?v=30jGWna4-Ns

That’s not to say that I think the game is perfect. I have my gripes. I feel the music is lacking. Aesthetically, it is not a world I’m keen to revisit. The sword delicacy is maligned. Characters — NPCs and enemies — become repetitive. There is a lack of character present in previous Zelda entries — namely A Link Between Worlds. While this list seems like it would break a game, these faults are surprisingly easy to look past. The game is just that good.

The Legend of Zelda: Breath of the Wild is the best selling Switch title to date, now exceeding 4.7 million units. During its launch month, Zelda sold at an unprecedented 100% attach rate for the Swtich. The game maintains a 97 Metacritic score and boasts a 170 hour “completionist” play time on HowLongToBeat.com.

Regardless of your standard of measuring a game, one thing can be said — The Legend of Zelda: Breath of the Wild is a special experience. Nintendo stripped one of their most beloved franchises down to its core and rebuilt it in a way that sets the standard for open-world games going forward.It is a triumph for a myriad of reasons; but most of all, like the Switch, it was reliving on a dream.

Mario Kart 8 Deluxe

Mario Kart 8 Deluxe

Wii U’s abysmal sales are no indication of the quality of games produced for the console. Arguably, it’s home to some of the greatest Nintendo titles ever — Mario Kart 8, New Super Mario Bros. U, Super Mario 3D World, Super Smash Bros. for Wii U, Splatoon, Super Mario Maker, The Legend of Zelda: The Wind Waker HD. The Wii U’s hit to miss ratio is sure to be one of the lowest of any console, yet most potential players missed out on surefire classics. Thankfully, Nintendo bolstered the Switch’s launch year line-up with one of the best.

Mario Kart is a household favorite franchise, and Mario Kart 8 is the best of it’s form. Selling 4.42 million units, porting the greatest Mario Kart game to the Switch so early in its lifecycle was a brilliant move. It allowed Wii U owners to share the experience with the uninitiated and show off the Switch’s built in local multiplayer gimmick. Playing Mario Kart is like riding a bike. With the Switch’s ever-present multiplayer, players can crack off the Joy-Cons and immediately share and experience. Maybe even an office tournament:

On Mario Kart 8 Deluxe‘s_ _release day, I brought my Switch to work. It was the perfect venue to test the Switch’s out-of-the-box local multi-player experience. In fact, it was the first time I’d attempted any multi-player on the device in any of its various forms. As far as I know, I’m the only one in the office with a Switch. Gasps filled the room when I removed the Joy-Con from the display. I handed one over to a colleague, showed him around the tiny controller, and away we went.

Mario Kart 8 Deluxe wasn’t much more than Mario Kart 8 + the DLC with a new Battle Mode. Whereit falls short is it’s insistence to unlock everything the original game had to offer. It’s certainly a great value to provide new players with everything there is to offer, but nothing is left for anyone to pursue. I’d have loved to re-race for the cups I’d previously unlocked for the Wii U version. It was truly surprising how demotivating it was to play one of my favorite games when everything had been achieved for me.

However, while I still believe retailing for $60 is a bit high for the title, it can’t be understated how great it is to have the highest-fidelity, local multiplayer ready, greatest Mario Kart game with you at all times.

Splatoon 2

Splatoon 2 (Support Local Game Stores)

In the vain of Wii U ports, Splatoon 2, the sequel to the Wii U’s Splatoon, sold nearly 75% of the original within 2 months (3.61 compared to 4.87 million units).

Splatoon takes the shooter genre and turns it into a kid-friendly paintball frenzy. Splatoon 2 added tot he experience by offering a single-player campaign. But the addictive core of the game is its short, territory-hording Turf Wars. Two teams do their best to ink as much of a stage’s territory in their color while warding off the opposing team. The bouts are short and weigh-in much like a Mario Kart race. It’s always anybody’s game. Players can feel just as important in supporting roles as they can on offense.

Splatoon 2 was the first game to support Nintendo’s Switch Online iOS and Android app. Though, much ire was drawn by the app’s poor online chat service. (Players are forced to route communications through their smartphone as opposed to the Switch.) I have not had an opportunity to use the app, so I will not comment.

In addition to a problematic smartphone app, my main gripes with Splatoon 2 are the inability to back out of lobbies while waiting for players as well as the near impossible task of playing with folks on your friends list. It’s infuriating.

However, the core game is still a delight and shows off the prowess of the Switch’s online multiplayer — at least once a match is underway. Splatoon 2’s stylistically original and serves as an inviting experience for all next to its gritty wartime counterparts.

Mario + Rabbids Kingdom Battle

Mario + Rabbids Kingdom Battle

In August, Ubisoft delivered the first Mario experience on the Switch. Yes. Ubisoft. Not Nintendo. Ubisoft. Trusted with Nintendo’s icon and core franchise, Ubisoft delivered not only a charming title on par with other Mario entries, but a tight, satisfying, and unique strategy game to boot.

In the vain of XCOM, Mario + Rabbids Kingdom Battle plays like cartoon chess. The player selects a team of three (Mario + two other characters, so long as one is a Rabbid) to battle a slew of Rabbid baddies in a series of turn-based bouts across 4 worlds. As players progress, weapons are upgraded and skills are gained. There are plenty of collectibles to keep completionists active. Difficulty spikes are educational rather than infuriating. And the Mushroom Kingdom is more gorgeous than ever.

VGChartz puts the game at 0.51 million units sold, which doesn’t seem like a huge disappointment, but for a game that I thoroughly enjoyed, I’d like to see it bump up a bit this holiday season. Mario + Rabbids Kingdom Battle is an absolute delight.

Nindies

Stardew Valley

Say nothing of big third-party titles like Mario + Rabbids Kingdom Battle, Skyrim, or Doom, the growing selection of top-notch indie — or “Nindie” — titles is nothing to scoff at.

One of the biggest concerns of Nintendo is their seeming inability to attract third-parties to their consoles since the SNES. The Switch is no different. It is the “second console”. But, boy has it attracted grade-A titles. The current #Nindie Hits roster looks a little something like this:

  • Shovel Knight: Treasure Trove
  • Rocket League
  • Stardew Valley
  • Overcooked
  • Axiom Verge
  • Retro City Rampage DX
  • Cave Story
  • Severed
  • SteamWold Dig 2
  • Golf Story
  • TumbleSeed
  • Thumper
  • and more!

While Nintendo has been quiet on first-party titles for 2018, the plethora of indies (and major third-parties) porting to the console provides Switch owners a stable of great games for months, nay, years to come.

SNES Classic

SNES Classic in box

Boy howdy, get the nostalgia intoxicated ready. On the heels of Nintendo’s wildly… successful(?) NES Classic came the SNES Classic. With a library of 21 classic — arguably essential — games, the SNES Classic was/is the hot item of 2017.

Launching on September 29, 2017, retail lines and online pre-orders were a mess. I’d imagined Nintendo had learned from the missteps of the NES Classic, but seemingly, no. Initially, it may have been easier to stumble across one, but it has again turned into a frenzy for the little throwback.

Whatever the issue, be it awful channel supply or manufacturing woes, the Classic series is another fortune in Nintendo’s pocket — if not monetarily, for the press coverage.

Super Mario Odyssey

Super Mario Odyssey - Cloud Kingdom

Super Mario. The pinnacle of Nintendo’s franchises.

A new Mario title is something special. The best video game maker does not squander its resources on Mario. Nintendo uses Mario to define console generations, gameplay innovation, artistic direction, and design standards. Mario is as much an icon as he is a vision.

Super Mario Odyssey launched on October 27, 2017 — 7+ months into the Switch’s lifecycle. It is a reimagining of the Mario series, with a series of worlds outside of the Mushroom Kingdom in a play-style similar to arguably the most important Super Mario game of all time — Super Mario 64. (If that last sentence gives you pause, just wait until you beat the game.)

Like Zelda, I have my qualms with Super Mario Odyssey. The world design is too disjointed without a cohesive story. The move-set is over-the-top. The inability to distinguish what Cappy (Mario’s new hat-companion) can and can’t possess is frustrating. The music sides cinematic over thematic. The main storyline is… odd, if not gross. Overall, little outside of New Donk City is memorable.

My misgivings aside, numbers speak for themselves. Like Zelda, Super Mario Odyssey boasts a 97 Metacritic score. “Within three days of its release, the game had sold over two million copies worldwide.” (Wikipedia) Nintendo of Europe claimed that Super Mario “Odyssey is both the fastest-selling Mario game and Switch game ever in the region.”

Super Mario Odyssey is without a doubt a change of pace for the franchise. While I do wish the execution was a bit tighter, I am likely in the minority. Through and through, it is a quintessential Mario game. It is undoubtedly fun and innovative; charming and warm. It is the perfect nightcap to Nintendo’s fantastic year.

Game of the Year

Zeldas on Switch and 3DS

From the launches of the Switch and The Legend of Zelda: Breath of the Wild in March, the announcement of a Nintendo theme park, frenzied and flawed retailing of the SNES Classic in September, to the heralded Super Mario Odyssey in October and stable 3DS sales throughout, 2017 was Nintendo’s year.

Nintendo has established that great gaming experiences should not be limited to TVs. It’s hard to imagine the Switch wasn’t always the company’s vision. The Game Boy sold 118.69 million units. The DS: 154.02 million. The 3DS: 68.98 million and remaining stable. The Wii U, while a flop, put the writing on the wall. Porting gameplay to the GamePad was a now obvious sneak peek at the future we’d all been dreaming of.

The company is projecting nearly double operating profit from the previous fiscal year, forecasting 960 billion yen ($8.6 billion), up from 489 billion ($4.39 billion). While it seems obvious that the 3DS line will eventually spin down, they’ve just released the new 2DS XL line as well as decent stream of games. Meanwhile, the Switch is just getting started on what appears to be a very bright future.

New Teenage Mutant Ninja Turtles Arcade Game

https://www.youtube.com/watch?v=ayM7Q8xnPTs

Arcade Heroes:

From what I have played and watched, it fulfills those expectations. The game is a beat ’em up just like you would want it to be. Yes that does mean more button mashing than stratagem but that’s part of the charm. The turtles will also do different attacks such as throws and there are items to grab and use such as smoke bombs, shurikens, trash cans, one that makes you spin around in a kind of tornado attack, etc. There are plenty of enemies to duke it out with, there is interaction with your environment, multiple attacks including the ability to throw enemies into the screen, special “Turtle Power” attacks which behave as quick cut scenes, big boss battles, combo tracking, items to use and more. Admittedly it is weird to play a TMNT game that doesn’t have the voices for the characters that I grew up with but that’s ‘old man – get off my lawn as I remember it’ syndrome there.

Beat ’em up fans can also take heart that the Raw Thrills development team stated that they played a number of classic beat’ em ups as they designed this to “get the feel right”. Apart from playing the original TMNT Konami titles, they specifically mentioned “Final, Fight, Golden Axe, Streets of Rage, Double Dragon” while also implying that they played through several others.

TMNT beat ‘em ups are a hallmark for a generation. Kids of the late ’80s / early ’90s cut their cartoon/video game/comic/action figure teeth with this franchise. I probably spent a small fortune of my parents money on the original TMNT cabinet. The NES, Super NES, and Genesis ports were some of my favorite games. I love any chance they get to make a comeback, especially in such a namesake format.

The execution of this cabinet looks and sounds extremely promising. I like to avoid Dave & Buster’s whenever possible, but this may be hard to resist.

Good Enough

After listening to Polygon’s Samit Sarkar discuss the Xbox One X on the Achievement Oriented podcast, I was this close to writing a piece simply titled “Good Enough” on the premise that the Nintendo Switch is just that — good enough; that bleeding-edge specs are not compelling enough to warrant the masses to upgrade consoles mid-cycle for already gorgeous experiences.

I’m glad Ben Kuchera at Polygon beat me to the punch :

Nintendo focused on making a system that was easy to use, relatively inexpensive and could be both a portable and a home console. The stats show that players are taking advantage of these factors, and the sales speak for themselves. In a business where it often seems like companies are killing themselves trying to push for the greatest visual fidelity possible, Nintendo has completely shifted the conversation to convenience and fun. The Switch is being richly rewarded for this approach.

Nintendo has also changed the game when it comes to third-party developers. Visual quality is no longer the most important thing, the game just has to run well enough to be playable and enjoyable. A company’s back catalog of older games is now a treasure trove of potential Switch ports. Fans are asking for any number of games from any number of companies to be brought to the console, and publishers would be wise to listen to them.

The Nintendo Switch once again proves the value of changing the game if you can’t win by the existing rules, and there’s not much Microsoft or Sony can do to gain the same momentum with strategies that focus on raw power. Nintendo has this market all to itself, and that’s a great place to be. The game developers just have to learn that looking good enough is a great way to sell a game to an appreciative audience.

In August, I wrote about moving to handheld — shelving my PS4 and Xbox One and exclusively playing Switch and 3DS. I’ve since gone one step further by disconnecting the Switch dock from the TV. It now serves as a holster on my nightstand. There are games I yearn to try, but the thought of anchoring myself to our living room television just to partake in a boisterous chaos for my own pleasure seems irritating, selfish, and wasteful. I much prefer the experience of dipping in and out — sound off — while my wife and I relax together. Conversations aren’t drown out. A quick press of the Switch’s lock button not only pauses the experience, it completely disengages me when necessary. No static menu hogging the television screen. No anxiety about not being able to pause in certain areas.

I won’t go as far as to say that mid-cycle upgrades are outlandish. There are small things I’d love to see enhanced on the Switch: smaller bezel, larger screen; better kickstand; move toward haptics vs. vibrate motors; better speakers. The one thing I haven’t craved is better graphics — a statement I would not make for the 3DS. The Switch has hit a fidelity sweet spot.

This has been a long time coming. I would go as far as to say that the boom of pixel art, retro, and minimal art styles is a statement about bearable visuals as much as it is about style. What was novel has become an expected and even desired norm. This extends beyond mobile and casual games to hearty indies like The Witness and Super Hot.

The fact that new and recent third-party titles are making their way to the “underpowered” system is impressive. While we wait for Nintendo’s online service / Virtual Console to make an appearance on the Switch, there is an abundance of third-party back-catalog that could be used as a testing ground. I cannot comment with any authority about cost to port legacy games vs current-gen, but I do know that there exists a wealth of proven titles that will run current hardware rather than gambling resources to try to port new titles to the Switch. Really, I’m just jonesing for Final Fantasy X and Kingdom Hearts.